The goal of the CDCE campaign is to raise awareness about fair trade possibilities at a local level.
Through the actions of the campaign and the video created by Squarefish,
the idea is to generate a change in the behavior of local actors and consumers.
Municipalities that actively engage in fair trade receive the honorary title of "Fair Trade Town".
![](https://cdn.myportfolio.com/b9a0e5be-635f-40ee-98b3-9a02d925823d/a7f14fb3-d10a-4a69-be31-07f76ffc6437_rw_1920.png?h=b82532d0a672fa4ba05f52884a07a2e0)
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Project Manager - Alexis Fradier
Storyboard - Julie Hoyas
Illustration & art direction - Julie Hoyas
Animation - Alexis Fradier, Chloë Chapel, Anaïs Guigue
![](https://cdn.myportfolio.com/b9a0e5be-635f-40ee-98b3-9a02d925823d/fba35a72-310b-4676-a6d1-c7b38f804c21_rw_1200.png?h=33d11f444b812e3f86fcc81986a62c60)
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T H A N K Y O U